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French “non-traditional” potato varieties are difficult to sell

by T.G. Lynn
08.03.2025
in News, Seeds
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French “non-traditional” potato varieties are difficult to sell
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The market is facing the consequences of a shortage of seed potatoes


Problems with the sale of “non-traditional” potatoes in France

According to the latest report of the IFA (Irish Farmers’ Association), “non-traditional” potato varieties grown in France, planted under conditions of a shortage of seed material last year, are difficult to sell on the market.

Producers are faced with the problem of low demand, since buyers and processing plants prefer familiar varieties, and changing consumer preferences takes time and active promotion of new types of products.

This trend highlights the importance of a stable seed potato supply and the difficulty of adapting the market to forced changes.

Cyprus harvest situation

There have been some weather shocks, with Cyprus experiencing frosts last week that affected farmland. The interior of the island has been hit the hardest, which will delay the harvest by around 7-10 days.

While temperatures have returned to normal, these weather events highlight the importance of climate in potato production and could impact Cyprus’ export volumes this season.
Irish market remains stable

In Ireland, potato consumption remains stable, with no significant fluctuations in demand.

  • Improved weather has encouraged field work to pick up.
  • Potato stocks are lower than in previous years, but the market is showing a balance between supply and demand.
  • Prices have stabilised, reducing the risk of sharp spikes ahead of the new season.

This situation points to a gradual recovery of the market after the pandemic and economic shocks of recent years.
What next?
French producers must solve the problem of selling “non-traditional” potato varieties, perhaps through marketing strategies, increasing exports or attracting processors.
What strategies do you think can help bring “non-traditional” potato varieties to market? Share your opinion in the comments!

Tags: ConsumptionexportFranceIFAmarketnon-traditional varietiespotatoesprices
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T.G. Lynn

T.G. Lynn

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