The Skinny Fries from Mash Direct is a new product developed from the company’s homegrown potatoes thinly cut, coated in a light crispy batter, and fried for a perfect texture.
Oven-cooked in just 15 minutes from chilled, this new dish is gluten-free, according to a company’s press release, and also boasts three green traffic lights for being low in saturated fat, salt, and sugar, and is full of natural veggie goodness.
“The well-known version of chips is a great addition to any mid-week meal or perfect as part of a ‘Fakeaway’ meal at home at the weekend, be it with sausages, fish or simply on their own: lightly sprinkled with salt and dipped in ketchup,” the producers say.
Lance Hamilton, Chief Commercial Officer at Mash Direct added that their Skinny Fries product has been a long time in the planning and that the company is delighted to be kicking off 2022 with a brand-new SKU.
“Potatoes are at the heart of what we do at Mash Direct, and it’s always exciting to launch a new iteration of our fabulous home-grown potatoes, especially when it’s a classic such as Skinny Fries,” Hamilton also mentioned. “We are always innovating to meet consumer demand, and offering our consumers quick and convenient solutions to satisfy the family at mealtimes.”
The Skinny Fries are prepared immediately after harvesting, which ensures an unrivaled freshness of flavor and retains the natural texture and nutritional benefits of the produce. The Skinny Fries are also low in saturated fat, 100% gluten-free, and free from artificial flavorings and colorings.
