US Seed Potato Exports to Brazil Reach 760 Tonnes
Key takeaways
- Brazil opened its market to US seed potatoes
- 760 tonnes imported in FY 2013
- Up from 150 tonnes in FY 2011
- Imports were zero in FY 2012
- Access took years of negotiation
Why it matters
- For traders
- A market that took years to open is now moving volume — 760 tonnes in a year against zero the season before, with importers expanding rather than trialling.
60-second summary
After years of work on market access and development, United States seed potato growers are selling into Brazil. Sarah Reece, international marketing manager at the United States Potato Board, put the figure at 760 metric tonnes imported during fiscal year 2013. The comparison is what makes the number readable: 150 tonnes in fiscal 2011, and nothing at all in fiscal 2012. Brazilian importers are described as expanding their purchases rather than testing the market, which is the difference between an opened door and an actual trade.
After many years of frustrating work to gain access to Brazil for U.S. seed potatoes as well as corresponding market development, U.S. seed potato growers are finally making sales.
United States Potato Board International Marketing Manager Sarah Reece shares:
Reece: “After working in the Brazilian market for many years, importers are expanding their U.S. seed potato purchases and have imported 760 metric tons during FY 2013. Now this number is up from 150 metric in FY 2011 and zero in FY 2012.”
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