Snack-maker Pringles recently announced it was partnering with Wendy’s in order to bring the savory taste of Wendy’s spicy fried chicken into a limited edition, perfectly crunchy, and extremely convenient bite that satisfies the spicy thrill consumers crave.
“Our partnership with Wendy’s is a match made in flavor-heaven, so we’re thrilled to have another collab with an equally talked about, fan-favorite menu item,” said Gareth Maguire, senior director of marketing for Pringles. “Following the enthusiasm for Pringles Baconator, we knew we had to challenge ourselves and perfectly capture the flavor of another popular menu item. The debut of Pringles Wendy’s Spicy Chicken provides a crunchy, unnecessarily genius way to enjoy the spicy, juicy deliciousness of the #1 hands down best chicken sandwich in the U.S. … in a single crisp.”
Each can comes with a code on the seal that unlocks a free spicy chicken sandwich, available with purchase via mobile order.
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“Pringles Wendy’s Spicy Chicken crisps perfectly encapsulate everything fans have come to know, love and expect from Wendy’s iconic chicken sandwich.” said Carl Loredo, chief marketing officer for The Wendy’s Company. “Wendy’s fans can now enjoy our insanely flavorful Spicy Chicken Sandwich in their crisps to satisfy taste-buds until their next restaurant visit.”
The limited-edition Pringles Wendy’s Spicy Chicken is available on shelves at retailers across the US starting in June.
