Kenya: HyFun, SnowValley and Sereni Fries to Lead WPC 2026 Session on Processed Potato Growth in the Global South
On 27 October the World Potato Congress in Kenya holds a session on processed potato products in the Global South, with the heads of HyFun (India), SnowValley (China) and Sereni Fries (Kenya).
The 13th World Potato Congress in Kenya will hold a session on the growth of processed potato products in the Global South. It takes place on Tuesday, 27 October 2026. The session features the heads of three processors from India, China and Kenya.
Session schedule, 27 October
- 10:45 — “The India Potato Story”: Soundararadjane S., CEO of Hyfarm, HyFun Group, India.
- 11:05 — “Processing Potato Expansion in East Asia: China’s Emerging Role in a Value-Driven Future”: Allen Wang, CEO of SnowValley Agricultural Group, China.
- 11:25 — “Processing Potato Expansion in Kenya”: Humphrey Mburu, CEO and founder of Sereni Fries, Kenya.
- 11:45 — Panel discussion with all three speakers.
The wider programme
The congress programme covers seed systems, genetics, crop management, soil and water, pests and diseases, smart farming, post-harvest solutions and climate resilience. A Farmers Field Day follows on Thursday, 29 October, at Mau Narok. The organisers expect more than 1,500 farmers and international delegates there. Partners have already planted their demonstration plots, which the Freshcrop agronomy team monitors.
According to the organisers, 63 countries are already represented. Keynote PCO is the official conference organiser, and the organisers warn about unauthorised agencies.
Weekdays. Unsubscribe in one click.
Why it matters
India and China are now the fastest-growing fry exporters, and Kenya is building its own processing base. The session brings the three models on one stage: large export-oriented industry in Asia and a young processing sector in East Africa.
Source: World Potato Congress newsletter, 17 September 2026; wpc2026kenya.com.
Photo: This is an image with the theme “Farm to Plate” from: (illustrative). Cmwaura / Wikimedia Commons, CC BY-SA 4.0
