HyFarm and Sri BioAesthetics Partner to Transform India’s Potato Processing Ecosystem with SoilFirst Program

HyFarm, the agri-business arm of HyFun Foods, has entered into a strategic partnership with Sri BioAesthetics Pvt Ltd to address critical challenges in seed potato farming and processing quality stability. These challenges include soil-borne diseases, yield inconsistency, and high rejection rates on processing lines. Under a signed memorandum of understanding, the two companies will jointly develop and test a preventive, microbiome-based soil immunity model tailored specifically for India’s potato industry. S. Sundararajan, CEO of HyFarm, stated that integrating microbiome analysis into seed production and crop development will enable greater uniformity, reduced rejection rates, and higher processing efficiency.

As a first step, HyFarm and Sri BioAesthetics will launch the SoilFirst program, a microbiological approach that includes soil diagnostics, pathogen detection, pre-sowing soil treatment (soil vaccination), microbial seed tuber treatment, and biological root system strengthening. Initially, 25 to 50 demonstration plots will be established in key potato-growing regions of Gujarat and Punjab to compare traditional methods with SoilFirst-treated areas. K.R.K. Reddy, Managing Director of Sri BioAesthetics, emphasized that the potato cultivation and processing ecosystem demands high stability, disease control, and quality predictability—goals unattainable through reactive approaches alone. Through this partnership, the SoilFirst platform will be deployed into a high-performance agricultural system where microbiome interventions directly impact both seed health and processing outcomes.