Strengthening Supply Chain and Enhancing Quality for the Potato Industry
The Masser Family of Companies (MFC), an eighth-generation family-owned potato farming business, has announced a strategic partnership with Szawlowski Potato Farms (SWAZ), a fifth-generation potato farm. This collaboration is set to provide significant benefits in terms of supply chain management, production, and market reach.
Under this new agreement, MFC will offer comprehensive supply chain management services to SWAZ, including sales, logistics, procurement, and marketing. This partnership aims to enhance customer service, boost production, and streamline supply chain processes, particularly in the Northeast and New England regions. By combining their efforts, the two companies plan to reinforce the importance of local family farms while providing fresh, quality potatoes directly from farm to shelf.
Bob Meek, Chief Revenue Officer at MFC, expressed enthusiasm about the partnership: “Our partnership with the Szawlowski family-owned and operated potato farm is exciting as we look to our year-round potato program with a recognized brand in the Northeast. This reinforces our commitment to supporting local family farms to provide quality produce to the market.”
Diane Szawlowski Mullins, Director of Sales/Marketing/Public Relations for SWAZ, also commented on the collaboration: “We are thrilled to collaborate with the Masser Family of Companies to enhance the quality and range of products available and ensure continuity in both our business and on our farm. Partnering with a company known for innovation and excellence is truly exciting, and we look forward to what this melding of two legacy potato farms will bring to our local customers in the northeast.”
The combined efforts of MFC and SWAZ are expected to bring greater value to their customers by enhancing the quality and range of products available. This partnership will also ensure business continuity and strengthen the connection between farm and market, emphasizing the relevance and importance of family-owned farms in the agricultural industry.
