Taco Bell’s Month-Long Nacho Fries Extravaganza
Taco Bell is bringing back the Nacho Fries Lover’s Pass, offering an exciting opportunity for fans to enjoy their favorite fries every day for a month. From July 9 to July 15, Taco Bell Rewards Members can purchase the pass exclusively through the Taco Bell app for USD 10. This pass grants them daily access to a regular order of Nacho Fries for up to 30 consecutive days, redefining how fans celebrate their love for this iconic menu item.
The Nacho Fries Lover’s Pass isn’t just a meal deal; it’s a testament to Taco Bell’s innovative approach to customer experience. First introduced in January 2022 with the Taco Lover’s Pass, this concept has since evolved, catering to the dedicated fries enthusiasts. Dane Mathews, Chief Digital Officer at Taco Bell, emphasized the success of the inaugural Nacho Fries Lover’s Pass, stating, “The inaugural Nacho Fries Lover’s Pass subscribers’ unwavering adoration for more Nacho Fries and more value meant it was time for the Nacho Fries Lover’s Pass to make its much-anticipated comeback.”
In addition to the pass, Taco Bell is unveiling a new flavor to keep the excitement sizzling. On July 18, the Jalapeño Ranch Nacho Fries will hit the menu, featuring Taco Bell’s crispy fries seasoned with bold Mexican spices, topped with a tangy and creamy Jalapeño Ranch sauce. This new addition, priced at USD 4.49, includes a sauce made from buttermilk, sour cream, garlic, red jalapeño, pasilla peppers, parsley, and spices, offering a deliciously spicy twist. The fries are further enhanced with zesty pico de gallo and can be customized with seasoned beef or black beans.
Taco Bell’s dedication to rewarding its loyal customers is further exemplified by the special National Fry Day celebration. On July 9, the first 100 Fire! Tier Rewards Members can claim a free pass at 2 p.m. PST via the Tuesday Drops page on the Taco Bell app. This exclusive offer highlights the brand’s commitment to providing exceptional value and unique experiences to its most passionate fans.
Taco Bell’s Nacho Fries Lover’s Pass and the introduction of Jalapeño Ranch Nacho Fries mark a significant milestone in customer engagement and menu innovation. By offering exclusive deals and continuously evolving flavors, Taco Bell ensures that its loyal customers enjoy not only their favorite foods but also an enhanced, rewarding experience. This month-long celebration is a testament to Taco Bell’s commitment to delighting its fans and pushing the boundaries of fast food.