During his business trip to Egypt, the founder of POTATOES NEWS, Viktor Kovalev, visited FROZENA FOODS and observed the ongoing reconstruction of their French fry production plant. He conducted an exclusive interview with the company’s CEO, BILAL BASHEER, discussing the prospects of the French fry industry and the contribution of Egyptian enterprises to this sector.

A key focus of the discussion was Egypt’s role in the global French fry market, which is rapidly growing thanks to the high quality of local raw materials and innovative production approaches.

Additionally, Viktor Kovalev and BILAL BASHEER agreed to meet again in 2026 at the official opening of FROZENA FOODS’ new plant, which is already in the planning stages.

Stay tuned for the exclusive interview with BILAL BASHEER on the POTATOES NEWS YouTube channel!

https://youtube.com/@potatoesnews

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Viktor Kovalev CEO
POTATOES NEWS Viktor Kovalev is the founder of Potatoes.News and the creator of the International Potato Tour (IPT) — a global multimedia project that connects potato farmers, processors, researchers, and agribusiness companies across more than 20 countries. Viktor writes about potato production, processing technologies, storage, seed breeding, export markets, innovations, and sustainable agriculture. His work combines journalism, field research, and video storytelling, giving readers and viewers a unique perspective on the global potato industry. Areas of expertise: Global potato market trends Seed potato production and certification Potato processing (chips, flakes, fries, starch) Smart farming and agri-technologies Storage, logistics, and export Interviews and field reports from leading producers
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