The Fresh Potato Suppliers Association (FPSA) was established in 2009 to represent the fresh sector of the potato industry bringing together fresh packers and suppliers to retail. Its mission was to identify key issues affecting its members and provide a united voice within the sector. With the processing sector being well represented by the Potato Processors Association (PPA) the FPSA focused on tackling technical and practical challenges to support the growth and development of the fresh sector.
A Unified Voice
GB Potatoes represents the entire potato industry across Great Britain. In 2024, discussions took place to integrate the FPSA into GB Potatoes to strengthen representation and eliminate duplication. As a result, the Fresh Sector Consultation Group (FSCG) was formed in early 2025, and the FPSA was transitioned into the GB Potatoes Fresh Sector Consultation Group.
With collaboration at its core, the FSCG held its first meeting in February, drawing strong participation from former FPSA members and other packers and suppliers involved in the fresh sector.
Strength Through Collaboration
The FSCG will play a crucial role in shaping the future of the fresh potato sector:
- It will develop and propose initiatives for the sector, which will be reviewed and implemented by the GB Potatoes Board.
- It will work collectively with industry partners to tackle shared challenges.
- It will address areas of market failure—where an industry-wide approach is needed to resolve issues that individual businesses cannot fix alone.
- It will be representative of the fresh potato supply chain, including those selling fresh potatoes through retail, chip shops, and food service.
- It will ensure both growing and trading interests are represented.
Cooperating for success
GB Potatoes was founded to serve as a single, unified voice for the industry. By working together with other organisations, we continue to uphold and deliver that vision. The formation of the FSCG demonstrates that we have listened to the sector and taken action.
Similarly, the Seed Consultation Group, established in 2024, addresses the unique challenges of the seed industry and provides guidance to the GB Potatoes Board on key issues.
A Call to Action
The FSCG and the Seed Consultation Group are just two examples of how GB Potatoes is delivering on its commitment to lead and coordinate industry efforts. More initiatives are in development.
By fostering collaboration, coordination, and communication, we can overcome challenges and build a more sustainable future for the potato sector.
As we move through 2025, let’s remember: the strength of the potato industry lies in our ability to work together. Join us today and be part of the solution that ensures a more resilient and prosperous future for the potato industry.
GB Potatoes Organisation ltd. Is incorporated as a business limited by guarantee and not for profit, funded by voluntary membership with an annual subscription.
