In the potato fields of Anji Town, Anjiawan Village, Jishi County, a rich potato harvest is underway, aided by Jinchuan Group’s support. This year, approximately 1,000 acres of high-quality potato varieties have been cultivated in Jinchuan’s demonstration base, alongside an additional 2,800 acres planted by local farmers. The scene is bustling, with staff and residents using a combination of mechanical and manual methods to collect the potatoes. These efforts are part of a broader initiative by Jinchuan Group to create sustainable income sources for rural households and to drive agricultural innovation as part of its commitment to rural revitalization.
Boosting Local Economy through Potatoes
The “potato economy” in Jishi County showcases how targeted industrial support can transform rural areas. This year, the potato harvest is expected to yield over 4,000 pounds per acre, valued at more than 3.6 million yuan in total. Each household engaged in potato farming is set to increase its income by an average of 2,000 yuan, contributing to a village-level collective income increase of over 50,000 yuan. The integration of Jinchuan Group’s “Party Building + Cooperative + Farmer” model has brought village leadership, local cooperatives, and farmers together to improve cultivation, sales, and technology, all while enhancing income and economic stability for the entire community.
Modern Technology, Less Labor, Greater Efficiency
To ensure that local farmers have the resources they need to succeed, Jinchuan Group has provided state-of-the-art farming and harvesting equipment. This machinery has significantly reduced the labor intensity of field operations and improved overall efficiency. Moreover, Jinchuan has invested in the construction of potato storage facilities, which help preserve crop quality, extend the sales period, and reduce storage losses. These upgrades not only support the high standards required for commercial potato production but also allow farmers to expand their market reach.
A Sustainable Model for Rural Development
By focusing on high-yield, high-efficiency potato production, Jinchuan Group has encouraged farmers to adopt a long-term approach to agricultural success. The company’s “1234” assistance principle emphasizes creating tailored local solutions, providing essential resources, supporting infrastructure development, and nurturing sustainable practices. With a commitment to using Jishi County’s natural resources wisely, Jinchuan is helping to establish an economically viable and environmentally responsible agricultural sector.
The cooperative potato model has successfully aligned with market demand and resource availability, positioning potato production as a key driver of economic growth in Anjiawan Village. This approach has not only ensured better returns for farmers but also built a recognizable “potato brand” that reflects the unique characteristics and quality of the region’s produce.
Jinchuan Group’s potato cultivation initiative exemplifies how a targeted, supportive approach can elevate local economies and enhance agricultural resilience. By providing the latest in mechanized technology, facilitating cooperative-based farming, and implementing modern storage solutions, Jinchuan has paved a path to sustainable rural development. This initiative is a testament to the potential for collaborative agriculture to uplift communities, improve incomes, and create a self-sustaining agricultural economy.
