From July 2024 to March 2025, U.S. seed potato exports experienced significant growth, particularly in Central America, where shipments surged by 61% compared to the previous year (Potatoes USA). Countries like Panama and Nicaragua imported U.S. seed potatoes for the first time since the pandemic, driven by successful variety trials in 2023. Panama adopted the Soraya variety, while Nicaragua chose Golden Globe, showcasing the effectiveness of targeted market development.
Cuba remains a high-potential market, with Golden Globe expected to gain registration in 2025, paving the way for future exports. Other varieties, including Eva, Soraya, and Alegria, could follow by 2027. Cuba’s strict registration process—requiring at least four years of trials—means long-term investment is essential, but the payoff could make it the largest U.S. seed potato market in the Americas outside Canada.
In Uruguay, shifting supply chains led to increased imports of U.S.-grown Red Magic, previously sourced from France. Demand for red-skinned varieties and Chieftain remains strong, highlighting opportunities for U.S. exporters.
New Markets in Africa
A recent S&P Global assessment identified West Africa—including Senegal, Mali, Mauritania, Ivory Coast, and Ghana—as a promising new region for U.S. seed potatoes. The U.S. holds a logistical advantage over Europe, with shipments arriving four weeks earlier, a critical factor for planting cycles. Potatoes USA has secured grant funding to develop these markets, signaling a strategic push into Africa.
Reverse Trade Mission Strengthens Partnerships
To reinforce trade relationships, Potatoes USA hosted a reverse trade mission in July-August 2024, bringing buyers from Nicaragua, Honduras, Guatemala, and Panama to tour U.S. seed farms in North Carolina and Washington. Participants learned about certification processes, breeding programs, and APHIS standards, fostering long-term business ties.
The U.S. seed potato industry is expanding rapidly, with Central America leading demand and Africa emerging as a key growth region. Strategic investments in variety trials, market development, and trade partnerships are driving success. For farmers, agronomists, and exporters, staying informed on these trends is crucial to capitalizing on new opportunities.
