The Effectiveness of Timely Potato Treatment for Loss Reduction and Quality Improvement

The Effectiveness of 1.4 Sight: Experience of Dutch Farmers

Last week, a team of BASF specialists, including Milos Zivkovic, Strategic Accounts Manager, visited farmers in the Netherlands to evaluate the application of 1.4 Sight technology. Their observations confirmed that timely treatment with this product significantly reduced losses, preserved high product quality, and lowered energy costs during storage.

How Does 1.4 Sight Work?

1.4 Sight is an innovative sprout inhibitor used to prevent storage losses. It helps:

  • Maintain potato freshness – tubers look as if they were just harvested.
  • Reduce losses – prevents spoilage and sprouting.
  • Save energy – by optimizing storage conditions.
  • Support sustainability – reduces waste and product losses.

Practical Benefits for Farmers

Dutch farmers noted that 1.4 Sight treatment not only improves potato quality but also enhances storage efficiency. This is especially relevant in the context of rising energy costs and stricter product quality requirements.

Prospects for Russia and CIS Countries

The use of 1.4 Sight could also be beneficial for farmers in Russia, Kazakhstan, Belarus, and other countries where long-term potato storage is a key part of the business. The question of adapting such technologies to local conditions remains an important topic.

What do you think about the prospects of using 1.4 Sight in your region? Share your opinion in the comments!

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Viktor Kovalev CEO
POTATOES NEWS Viktor Kovalev is the founder of Potatoes.News and the creator of the International Potato Tour (IPT) — a global multimedia project that connects potato farmers, processors, researchers, and agribusiness companies across more than 20 countries. Viktor writes about potato production, processing technologies, storage, seed breeding, export markets, innovations, and sustainable agriculture. His work combines journalism, field research, and video storytelling, giving readers and viewers a unique perspective on the global potato industry. Areas of expertise: Global potato market trends Seed potato production and certification Potato processing (chips, flakes, fries, starch) Smart farming and agri-technologies Storage, logistics, and export Interviews and field reports from leading producers