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Tatarstan’s Ambitious Move: Can ‘Chistopolie’ Dominate Russia’s French Fries Market?

by T.G. Lynn
09.07.2025
in News, Processing
A A
Tatarstan’s Ambitious Move: Can ‘Chistopolie’ Dominate Russia’s French Fries Market?

Russia’s French fries market has long relied on imports, but Chistopolie, a major agroholding in Tatarstan, is stepping up to change that. The company is investing 2 billion rubles in a new processing plant, with the first phase set to launch this fall. Once fully operational, the facility will process 36,000 tons of potatoes annually, producing 3 tons of French fries per day, and is projected to generate 2.5 billion rubles in revenue.

A Strategic Shift in Domestic Production

Currently, most French fries in Russia are imported, and there are no large-scale processing plants east of Moscow. Chistopolie aims to fill this gap, supplying major fast-food chains like Vkusno i Tochka (formerly McDonald’s), Rostiks, and Burger King. If successful, the company plans to expand with a second production line, further reducing reliance on foreign suppliers.

Boosting Local Agriculture

Chistopolie operates across 11 districts in Tatarstan, cultivating 200,000 hectares, with a strong focus on potatoes, carrots, and beets. The company already has a 43,000-ton vegetable storage facility and is expanding its irrigation systems—currently covering 1,700 hectares, with plans to add 2,900 hectares by 2025.

Additionally, the agroholding runs five elevators, a feed mill, and a dairy farm producing 30 tons of milk daily. Financially, Chistopolie has seen rapid growth—its revenue doubled in 2024 to 1.42 billion rubles, while net profit surged from 3.5 million to 52 million rubles.

A Major Economic Driver

Talia Minullina, head of Tatarstan’s Investment Development Agency, highlights the project’s significance for the region. Given Russia’s push for food sovereignty, Chistopolie’s venture could strengthen domestic supply chains and create new opportunities for local farmers.

Chistopolie’s French fries project represents a bold step toward reducing Russia’s dependence on imported processed potatoes. With strong government backing, existing agricultural infrastructure, and partnerships with leading fast-food brands, the company is well-positioned to reshape the market. If successful, this could inspire similar ventures across the country, boosting food security and rural economies.

Tags: agricultural investmentAgroholdingCrop irrigationdomestic supply chainFast-Food IndustryFood SovereigntyFrench Fries ProductionPotato processingRussian agricultureTatarstan
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