Beyond the Field: How Consumer Trends and Digital Culture Are Driving Potato Value Chain Innovation
The recent launch of the "+Vibe by Buster" chip line by the brand "Moscow Potato" might seem like a simple ...
Tag: Product Development
Beyond the Box: What a Consumer Taste Test Reveals About the Value-Added Potato Market
A detailed consumer review of six popular boxed scalloped potato brands provides a rare, direct window into the end-user experience ...
From Global Palates to Potato Plates: How McCain is Leveraging Cultural Crossover to Drive Value
In a bold move that blends culinary arts with agricultural marketing, McCain Foods has launched two new South Asian-inspired potato ...
Beyond Crispy: Japan’s ‘Wet’ Potato Chips Challenge Global Snack Norms and Create New Market Category
In a remarkable departure from global snack conventions, Japan's Calbee Corporation has successfully developed and marketed "Nure Jaga" (wet potatoes) ...
Modernizing Potato Processing: Meeting Consumer Demand with Innovation
Potato processors must modernize and scale operations to meet the growing demand for novel products. This involves system updates, automation, ...
Enhancing Potato-Based Products: The Role of Waxy Potato Starch
pact of waxy potato starch on agriculture and food processing. From its unique properties to its diverse applications, it explores ...
