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Royal HZPC Group Surpasses €500M Turnover: How Innovation in Potato Breeding is Driving Global Food Security

by T.G. Lynn
17.05.2025
in Company, News
A A
Royal HZPC Group Surpasses €500M Turnover: How Innovation in Potato Breeding is Driving Global Food Security

Royal HZPC Group is poised for a historic financial year, with projected revenues surpassing €500 million—a significant increase from the previous year. This growth is driven by strong global demand for high-quality, climate-resilient potato varieties. The company also expects to exceed 1 million tonnes in seed potato sales, reinforcing its role as a key player in global food security.

According to the Food and Agriculture Organization (FAO), potatoes are the third most important food crop worldwide, providing essential nutrients while using less water than staple crops like rice and wheat. HZPC’s expansion aligns with the growing need for sustainable, high-yield crops as the global population approaches 9.7 billion by 2050 (UN projections).

Protected Varieties and R&D Investments Fuel Success

CEO Hans Huistra attributes much of this success to protected potato varieties, which offer disease resistance and adaptability to diverse climates. The company’s annual R&D investment of around €20 million (as reported in recent financial statements) ensures continuous innovation, helping farmers achieve higher yields and profitability.

A 2024 International Potato Center (CIP) study highlights that improved seed varieties can increase yields by 30-50% in developing regions. HZPC’s focus on licensing and seed potato sales ensures that farmers worldwide access these advancements.

Strengthening Global Partnerships

To enhance collaboration with growers, HZPC is restructuring its leadership:

  • Peter Ton will oversee Europe, the Middle East, and North Africa.
  • Herman Verveld will lead Asia, the Americas, and Africa.
  • Robert Graveland continues to drive R&D efforts.

These changes aim to expand acreage, improve varietal development, and support farmers facing climate challenges.

A Key Player in Feeding the World

With 1 million tonnes of seed potatoes, HZPC contributes significantly to global food systems. Potatoes are twice as efficient in calorie production per hectare as wheat or rice (FAO data), making them vital for food security. Huistra emphasizes that localized seed production helps farmers reduce dependency on imports, enhancing sustainability.

Royal HZPC Group’s record-breaking performance underscores the critical role of innovation in agriculture. By investing in R&D, resilient varieties, and farmer partnerships, the company not only boosts its financial results but also supports global food security. As climate challenges intensify, such advancements will be crucial in ensuring stable, high-yield food production.


Tags: agricultural innovationAgronomyCrop SciencefarmersFood Securityglobal agricultureHZPCPotato Breedingseed potatoessustainable farming
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