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Revolutionizing Midweek Meals: McCain Launches Innovative Baby Hasselbacks

by T.G. Lynn
29.11.2023
in Company
A A
Revolutionizing Midweek Meals: McCain Launches Innovative Baby Hasselbacks

#McCainFoods #BabyHasselbacks #FrozenFoodInnovation #WeeknightMeals #CulinaryConvenience #NutritionalExcellence #CustomizableSeasoning #FoodIndustryTrends

In recent news, McCain Foods has unveiled its most significant product development in over a decade with the introduction of Baby Hasselbacks. Addressing the common struggle of consumers to find quick, easy, and flavorful midweek meal options, this new product aims to transform the frozen food category. Inspired by consumer insights, McCain has crafted a solution that promises both convenience and quality.

Key Features of McCain Baby Hasselbacks:

Customizable Seasoning: The product includes skin-on, pre-sliced whole baby potatoes with a unique twist—an accompanying sea salt and cracked black pepper flavor sachet. This allows consumers to tailor the seasoning to their taste preferences, adding a personalized touch to their meals.

Nutritional Excellence: McCain Baby Hasselbacks earn a green score on the nutritional traffic light system, making them a healthy choice. These vegan and gluten-free delights are drizzled with vegetable oil and slow-baked for enhanced flavor and crispiness.

Availability and Pricing: The new McCain Baby Hasselbacks are readily available at major retailers such as Waitrose, ASDA, Tesco, Sainsbury’s, Morrisons, Iceland, and Co-Op, with a competitive starting price of GBP3.69.

Mark Hodge, VP of Marketing at McCain, emphasizes the significance of this launch: “We can all fall into the trap of repetitive weeknight meals, so we’re really pleased to launch this fantastic new product. We’re helping our customers to add restaurant-quality foods to their home-cooked meals, in a matter of just minutes. This new launch is the perfect combination of delicious flavor and convenience.”

McCain’s Baby Hasselbacks represent a culinary breakthrough, catering to the evolving needs of consumers seeking both convenience and gourmet quality in their midweek meals. The customizable seasoning, nutritional benefits, and wide availability make this product a game-changer in the frozen food landscape.

Tags: Baby HasselbacksCulinary ConvenienceCustomizable SeasoningFood Industry TrendsFrozen Food InnovationMc Cain FoodsNutritional ExcellenceWeeknight Meals
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