#Conn’sPurchaseOfMikeSell’sChips #PotatoChips #BrandLicensing #FoodIndustry
Conn’s Start Production of Mike Sell’s Chips After Purchasing its Brand Licensing
Conn’s Potato Chips has recently acquired the brand licensing of Mike Sell’s potato chips and has announced that they will start production under the new ownership. The acquisition has brought together two iconic potato chip brands and created a strong foothold for Conn’s in the competitive snack food industry.
Here are some details about the acquisition and what it means for the industry:
- Conn’s Potato Chips Acquires Mike Sell’s Brand Licensing Conn’s, a family-owned business based in Pennsylvania, has been producing potato chips for over 80 years. The company has now acquired the brand licensing of Mike Sell’s, a well-known potato chip brand based in Dayton, Ohio. This acquisition has given Conn’s access to Mike Sell’s recipes and manufacturing processes, allowing them to produce chips under the brand’s name.
- The Two Brands Join Forces Mike Sell’s has a loyal customer base in the Midwest, while Conn’s has a strong presence in the Mid-Atlantic and Northeast regions. With the acquisition, Conn’s will be able to expand its market and reach a wider audience. Mike Sell’s loyal customers can also look forward to enjoying their favorite chips, now produced under the new ownership.
- A Boost for the Snack Food Industry The snack food industry is a highly competitive market, with many brands vying for customers’ attention. The acquisition of Mike Sell’s brand licensing by Conn’s is a significant development in this industry. It has created a stronger player in the market and opened up opportunities for growth and innovation.
In conclusion, Conn’s acquisition of Mike Sell’s brand licensing is a win-win situation for both companies and the snack food industry. Conn’s can now expand its reach and tap into a new customer base, while Mike Sell’s loyal customers can continue to enjoy their favorite chips under new ownership.
