News The Little Potato Company: A 28-Year Journey of Success and Innovation

The Little Potato Company: A 28-Year Journey of Success and Innovation

From Humble Beginnings to North American Leadership in Specialty Potatoes

In 1996, The Little Potato Company started with a simple yet bold vision: to grow small potatoes that would capture the hearts and palates of families across North America. The company’s focus on these Little Potatoes—unique for their size, flavor, and versatility—led them to become pioneers in the specialty potato market, a niche that they have continued to dominate for nearly three decades.

The Little Potato Company’s journey from a small, local venture to a leader in the North American market is a testament to its dedication to quality and innovation. By working closely with local chefs, consumers, and retailers from the outset, the company successfully created a market for Little Potatoes where none had existed before. Their commitment to exclusively growing and promoting these small, nutrient-dense potatoes has resonated with consumers, turning them into a household favorite.

Through careful selection of potato varieties, The Little Potato Company has managed to develop products that appeal to a wide range of culinary tastes. From their signature Creamer Potatoes to a diverse array of pre-washed, ready-to-cook options, they offer convenience and flavor while maintaining high nutritional value.

The company’s success has been further fueled by its innovative approach to marketing and partnerships. The support of local chefs played a crucial role in popularizing their product, while ongoing consumer feedback helped refine their offerings to meet evolving tastes and preferences. Retail partnerships expanded The Little Potato Company’s reach across North America, ensuring that their products are readily available in major grocery chains.

As The Little Potato Company reflects on its remarkable 28-year journey, it continues to focus on innovation and sustainability. The company remains committed to bringing fresh, nutritious, and convenient potatoes to consumers, while also working to reduce its environmental footprint through sustainable farming practices.

The Little Potato Company is not just a success story of growth and expansion; it’s an example of how a simple idea, executed with passion and purpose, can lead to lasting impact on an entire industry. As the company looks toward the future, it remains dedicated to delivering the best potatoes to families across North America.

Viktor Kovalev CEO
POTATOES NEWS Viktor Kovalev is the founder of Potatoes.News and the creator of the International Potato Tour (IPT) — a global multimedia project that connects potato farmers, processors, researchers, and agribusiness companies across more than 20 countries. Viktor writes about potato production, processing technologies, storage, seed breeding, export markets, innovations, and sustainable agriculture. His work combines journalism, field research, and video storytelling, giving readers and viewers a unique perspective on the global potato industry. Areas of expertise: Global potato market trends Seed potato production and certification Potato processing (chips, flakes, fries, starch) Smart farming and agri-technologies Storage, logistics, and export Interviews and field reports from leading producers

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