Pakistan Customs has announced a significant change in the cost of imported potato chips to bring it in line with global market standards. This revision, detailed in Valuation Ruling No. 1870 of 2024, aims to ensure fairness and accuracy of customs duties applied to various branded potato chips. Popular brands such as Pringles, Ligo and Mister Chips are among those affected by the updated customs charges.
The decision to update the customs value of potato chips underscores Pakistan Customs’ commitment to fairness and transparency in trade practices. By carefully analyzing customs clearance data and adhering to the legal framework, customs authorities strive to facilitate legitimate trade while protecting national interests. Stakeholders are urged to comply with the revised rules to ensure a smooth transition to the updated assessment regime.
