On February 26, 2024, the National Potato Council will host a pivotal virtual media roundtable, unveiling a groundbreaking report titled “The Current and Potential Impact of Expanded Potato Exports.” Crafted by esteemed economists from Michigan State University, this comprehensive analysis forecasts a monumental $1 billion surge in the U.S. GDP and the creation of numerous jobs through the expansion of U.S. potato exports.
As the United States seeks to enhance agricultural trade with key partners such as Mexico, Canada, Japan, and South Korea, the release of this report marks a strategic moment for the nation’s potato sector. The roundtable event will feature insights from top leaders of the National Potato Council, including 2023 President RJ Andrus and CEO Kam Quarles, who will provide in-depth perspectives and engage in a Q&A session to discuss the implications of the report.
This initiative underscores the council’s unwavering commitment to elevating the U.S. potato industry onto the global stage, fostering economic growth, and strengthening international trade relations. Participation in the roundtable is available through prior registration, offering a unique platform for global stakeholders to actively engage in this transformative dialogue and contribute to shaping the future of the potato export market.
