For the first time ever, Lay’s, the leader of flavor innovation, is bringing two iconic snacks from PepsiCo’s Frito-Lay division to life as Lay’s potato chips.
Known as the Lay’s “Flavor Swap” lineup, the two new flavor combinations are sure to bring joy to every generation, a company press release states. The two new Lay’s potato chip flavors are Lay’s Doritos Cool Ranch and Lay’s Wavy Funyuns Onion and they will be available for a limited time.
The Lay’s Doritos Cool Ranch brings a zesty flavor to the potato chip, while the chip itself is thinner than a traditional Doritos chip. Lay’s Wavy Funyuns Onion have a unique flavor that is enhanced by the use of the wavy style potato chip for this offering.
“From local cuisine to restaurant favorites to fan-submitted flavor ideas, Lay’s has drawn inspiration from so many different places over the years to bring our fans joy through new and exciting flavor experiences,” said Melissa Miranda, senior director of marketing, Frito-Lay North America. “This time, we’ve partnered with two beloved Frito-Lay brands to give our fans an innovative, one-of-a-kind flavor experience like no other chip brand can do. We can’t wait for people to try these new Lay’s Flavor Swap flavors for themselves.”
