The European market is witnessing a notable uptick in demand for sweet potatoes sourced from Brazil, as supply challenges in traditional producing regions drive import reliance. Cassiano Berol, representing Brazilian exporter Agricola Plantar, sheds light on the factors fueling this growing trend.
Berol attributes the surge in demand to climatic adversities impacting key sweet potato-producing regions in Europe, notably Spain, Portugal, and Honduras. Brazil’s strategic advantage lies in its year-round cultivation capabilities across diverse agricultural landscapes, spanning eight million square kilometers. This uninterrupted supply chain ensures consistent availability, enabling Agricola Plantar to forge enduring partnerships with European distributors.
Located in Jundiai-SP, São Paulo, Agricola Plantar strategically positions itself in close proximity to primary growers, sea ports, and logistical hubs. With sweet potatoes as their flagship product, supplemented by upcoming offerings like limes and ginger, the company leverages decades-long partnerships with local farmers to ensure reliability and quality consistency.
Brazil’s sweet potato production landscape is characterized by regional diversity, with significant contributions from the Northeast, South, and Southeast regions. Rio Grande do Sul emerges as a production hotspot, followed closely by São Paulo. Berol underscores Brazil’s logistical advantage, boasting a streamlined 15-day transit time to Europe and the USA via the Atlantic Ocean route, circumventing potential delays associated with alternative shipping routes.
Crucially, Agricola Plantar remains resilient to global shipping disruptions, bypassing challenges posed by the Red Sea and Panama Canal delays. By adhering to the Atlantic ocean route exclusively, the company sustains uninterrupted supply chain operations, reaffirming its commitment to timely deliveries.
As Europe seeks reliable sweet potato sources amidst supply uncertainties, Brazil emerges as a dependable ally, offering consistent quality, uninterrupted supply, and streamlined logistics. With Agricola Plantar at the helm, the Brazilian sweet potato industry stands poised to meet burgeoning European demand, further solidifying its position as a global market leader in sweet potato exports.
